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Concept Testing Survey
Hello, world!
Concept Testing Survey for Takeaway Food Container
If you can choose a takeaway container for your takeway food that you require solid and liquid or dry and wet items to be packed separately, which of the following designs would you be most likely to purchase? (images below - kindly consider the method and not the size of the container at the moment, as this will be tweaked)
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'Moon & Sun' , a 2-in-1 box (See captions for description)
Press & Seal, a modular container (see caption for description)
Any reasons?
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Images are only Mock Ups based on materials I could get hold of. They serve to illustrate the key ideas and will be refined in terms of container materials (most likely food grade paper), and the size of the modular containers will be larger (in width/diameter) so that the proportion of food is more appropriate.
- 2-in-1 container with separate compartments - Aesthetically interesting - Easily carried by hand - Designed for holding by hand while eating
- Modular containers for containing a variety of food types - Designed to be stackable - Cuts one component and step in packing, as the base of one container can also act as a cap/cover for another. - Quick & easy to fill
What type of takeaway cuisine do you usually have? (in relation to this container)
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Noodles + Soup
Pasta + Sauce
Soup + Bread
Rice + Gravy (incl curry)
Others
Please elaborate if you wish
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What is your age?
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Less than 13
13-18
19-25
26-35
36-50
Over 50
Prefer not to say
Submit